Hello, I am Colleen.
UX Designer · System Thinker · Problem Solver
I drive clarity from complexity — blending strategy and empathy to shape experiences that empower people, align teams, and scale with purpose.
“Good design is actually a lot harder to notice than bad design, in part because good designs fit our needs so well that the design is invisible.”
— Donald A. Norman, Author of “The Design of Everyday Things”
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Projects
A selection of projects where strategy meets empathy — from enabling business insights to crafting community-driven experiences.
About
My name is Colleen Chin.
Behind every whiteboard session and design sprint, there’s a curiosity to understand people — and a drive to make complexity feel simple.
I’m a Senior UX Designer who thrives at the intersection of research, strategy, and systems thinking. My work turns ambiguity into direction, helping teams align around purposeful, human-centered outcomes.
